What to Expect from Our New Short-Term Listing Package

When you hand over the keys to a property management company, you want to know exactly what you're getting — not a vague promise of "full service," but a concrete picture of what happens before your listing goes live and what's in place to maximize performance once it does. We redesigned our short-term listing package with that in mind. Here's a breakdown of what's included and why each piece matters.

Dynamic Pricing: Revenue Optimization That Runs on Autopilot

Pricing a short-term rental correctly is one of the hardest parts of running one well. Set rates too high and you lose bookings to comparable listings down the street. Set them too low and you leave significant revenue on the table — especially during peak periods when demand spikes and guests are willing to pay for it.

Our new listing package includes automated dynamic pricing that adjusts your nightly rate in real time based on demand signals: local events, seasonal patterns, competitor availability, lead time, and day-of-week trends. The goal isn't to charge the maximum possible at all times — it's to hit the optimal rate that keeps occupancy high while capturing revenue when the market will bear it.

This matters more than most owners realize. A manually priced listing that misses a sold-out weekend event in the area by $30/night might be leaving $600 on the table from a single booking. At scale, these gaps add up fast. Dynamic pricing closes them systematically, without requiring you to watch a calendar or refresh competitor listings every few days.

Professional Photography: The First Impression You Can't Afford to Skip

Every new short-term listing with Coasting Properties includes one round of professional photography. This isn't a nice-to-have — it's table stakes for competing effectively on Airbnb and VRBO in 2026.

The mechanics are straightforward: better photos mean higher click-through rates from search results, which means more bookings at higher rates. Guests form their first impression of your property in seconds, and professional photography communicates cleanliness, space, and quality in a way that phone snapshots simply can't. Listings with professional photos consistently outperform comparable properties with amateur images — both in total bookings and in perceived value, which translates directly to what guests are willing to pay.

We handle the scheduling and coordination. You don't need to be present for the shoot unless you want to be.

Pre-Launch STR Market Metrics Report: Know Before You Go Live

This is the piece of our package that surprises owners the most — and often becomes the most valuable part of the whole conversation.

Before your listing goes live, we generate a market metrics report specific to your property and neighborhood. This includes average daily rates for comparable properties, occupancy trends, seasonal demand patterns, and realistic revenue projections. You see the data before you commit, not after.

Why does this matter? Because it sets the right expectations from day one — and sometimes it changes the strategy entirely. An owner who was planning to list short-term might discover that mid-term rental rates in their neighborhood are strong enough to make a 30-day minimum worth considering. Or a property that seemed marginal for short-term might show strong weekend demand that makes a partial-availability strategy the right call.

The report is a decision-making tool. We'd rather you go into this with eyes open than be surprised six months in.

Full Listing Setup Included (Direct Booking Available)

We handle the complete setup of your listing across Airbnb and VRBO — optimized title, description, amenity details, pricing structure, and house rules. Direct booking channel setup (which allows guests to book without platform fees, improving your margins) is available for an additional fee for owners who want that option.

Setup isn't just administrative work. A well-constructed listing description does real SEO work within the Airbnb and VRBO search algorithms — the right keywords, the right structure, the right framing for your specific property and guest demographic. We do this every day across multiple markets, which means we know what language converts browsers into bookers.